LDB-LTO

Enroll Schedule a call About the Course Participants will explore the human capital implications of leading teams through organizational change. The program is designed to provide leaders or managers with deeper understanding and practical approaches to successfully navigating this complex process. You Will Learn To: Understand and explain the key human dimension elements of how […]

MKB-SCI

Enroll Schedule a call About the Course Over an eight-week period, you will learn about social science theories that provide ways to understand the consumer, satisfy their needs, and motivate them. You will practice applying these theories to arrive at data-driven consumer understanding, recommending marketing actions, and testing potential courses of action. Throughout, the course […]

MKB-DML

Enroll Schedule a call About the Course Our six-week, online Digital Marketing program is designed for participants to acquire core conceptual frameworks, strategies, and tools in digital marketing. You Will Learn To: Explore the opportunities and challenges that accompany interacting with diverse populations in the digital age Make smart, strategic decisions around digital marketing initiatives. […]

LDB-EMO

Enroll Schedule a call About the Course Our eight-week Crisis Planning and Response Management program provides concise and informative insights for professionals who may encounter an unanticipated yet impactful crisis scenario with the potential to negatively affect the essential operations of their organization. Utilizing the COVID-19 pandemic as a model, this program will empower participants […]

MKB-MAN

Enroll Schedule a call About the Course Our eight-week course focuses on core aspects of marketing analytics, types of data, modeling and collection, tests and models, delving into customer data, data storytelling, building a data-driven culture, and the future of data analytics. You Will Learn To: Understand the core principles of data analytics and the connection […]

MKB-DCM

Enroll Schedule a call About the Course During this course, you will delve into content marketing and learn a variety of tactics to engage your audience and drive relevant and profitable customer action by effectively gauging and adjusting your strategy to meet business objectives. By the end of the course, you will be fully prepared […]

MKB-SEO

Enroll Schedule a call About the Course With a highly practical approach, this course includes case studies, essential readings, and instructor guidance that will help you become familiar with web analytics that you can immediately apply. Now more than ever, it is important to understand the technical aspects of web analytics and to be able […]

MKB-PAM

Enroll Schedule a call About the Course Our eight-week, online course will teach you how to optimally analyze data, estimate campaign effectiveness, segment and size markets, and use predictive modeling to forecast customer lifetime value. Additionally, its holistic approach will enable marketing and sales team to create better and more effective marketing campaigns, execute cross-selling […]

LDB-BMR

Enroll Schedule a call About the Course Our six-week Building and Managing Resilient Teams course covers all aspects of managing the life cycle of a resilient team, from formation to dissolution or expansion. Participants will learn the success factors for every stage and aspect of team performance, gaining skills to ensure that the team achieves […]

HCB-CLI

Enroll Schedule a call About the Course The University of Chicago’s eight-week Global Clinical Research: The Process from Start to Finish online program will provide participants with a complete overview of the clinical trial process, from study start-up to trial close-out. Upon completion, you will be able to apply your new knowledge and skills to […]