Start Date: To Be Determined
Discover the core conceptual frameworks and practical tools you need to manage, analyze, and activate existing and emerging data streams to elevate your marketing campaigns.
Start Date: To Be Determined
Identify relevant information to extract actionable insights. Collecting, tracking, analyzing, and optimizing web usage are key to improving business outcomes and market research.
Start Date: To Be Determined
This course focuses on acquiring a deep understanding of the consumer and reframes data techniques as tactical tools to use within the context of social science theory.
Start Date: To Be Determined
Apply analytics techniques to measure and improve marketing performance and stay ahead of the game through a deeper understanding of consumer behaviors, desires, and trends.
Start Date: To Be Determined
Plan a content marketing approach with a variety of tactics to engage your audience and encourage them to amplify the brand’s reach, trust, reputation, and credibility.
Start Date: To Be Determined
Acquire the concepts, language, resources, and strategic insight you need to thrive as a marketer in the digital age.
Start Date: To Be Determined
While many marketing teams invest heavily in analytics, only a few get the results they expect. Learn the language of data analytics and improve how you implement data-driven.
We’ve been providing top-tier professional education for more than 130 years. From our Nobel prize-winners to our vast alumni network, studying at the University of Chicago means joining a community with a long history of being extraordinary.
76
76
k101
5
115
10
kgraduate students and professionals
455 N. Cityfront Plaza Drive, Suite 950
Chicago, IL 60611, United States
Our professional certificates are recognized by industry leaders.
Unite your professional practice with our distinctive academic theory through immersive and impactful continuing education offerings.